{"id":24257,"date":"2026-04-07T14:16:14","date_gmt":"2026-04-07T12:16:14","guid":{"rendered":"https:\/\/www.acerbisdesign.com\/progetti\/apple50\/"},"modified":"2026-08-26T14:30:55","modified_gmt":"2026-08-26T12:30:55","slug":"apple-50-acerbis","status":"publish","type":"progetti","link":"https:\/\/www.acerbisdesign.com\/en\/projects\/apple-50-acerbis\/","title":{"rendered":"#Apple50"},"content":{"rendered":"<p>On the occasion of Apple\u2019s 50th anniversary, the Paris store on the Champs-\u00c9lys\u00e9es was transformed into a space dedicated to music and creativity, through an installation inspired by the French Touch, a musical movement that has evolved over time into an immediately recognisable expression of French creative culture. Conceived as a contemporary apartment, the installation hosted performances, encounters and creative sessions, bringing together artists from different generations and musical backgrounds to reinterpret iconic tracks from the past thirty years using Apple tools. Inside the recording studio, a large composition of <a href=\"https:\/\/www.acerbisdesign.com\/en\/products\/free-system-sofa\/\">Free System<\/a>, designed by <a href=\"https:\/\/www.acerbisdesign.com\/en\/designers\/claudio-salocchi\/\">Claudio Salocchi<\/a> in 1973, defines the centre of the space. Conceived as an architectural island free from predetermined configurations, the system combines seating modules, poufs and tatami to create an open, informal and flexible domestic landscape. The modularity of <a href=\"https:\/\/www.acerbisdesign.com\/en\/products\/free-system-sofa\/\">Free System<\/a> allows the composition to adapt to the scale and functions of the space, enabling different modes of use and interaction. The system\u2019s geometry enters into dialogue with the temporary nature of the installation, helping to shape an environment designed for gathering, working, listening and sharing.<\/p>\n","protected":false},"featured_media":22089,"template":"","categoria_progetto":[456],"macrocategoria_progetto":[441],"class_list":["post-24257","progetti","type-progetti","status-publish","has-post-thumbnail","hentry","categoria_progetto-partnership-2","macrocategoria_progetto-remasters"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>#Apple50 - Acerbis<\/title>\n<meta name=\"description\" content=\"Per il suo 50esimo anniversario, Apple ha scelto il divano Free System per completare lo studio di registrazione nello store di Parigi.For its 50th anniversary, Apple chose Free System for the recording studio inside its Paris store, on the Champs-\u00c9lys\u00e9es. Discover more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.acerbisdesign.com\/en\/projects\/apple-50-acerbis\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#Apple50 - Acerbis\" \/>\n<meta property=\"og:description\" content=\"Per il suo 50esimo anniversario, Apple ha scelto il divano Free System per completare lo studio di registrazione nello store di Parigi.For its 50th anniversary, Apple chose Free System for the recording studio inside its Paris store, on the Champs-\u00c9lys\u00e9es. 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